Featured In:

“How can you make a brand synonymous with leadership, intelligence, and integrity? Karen Leland answers these questions and more with insight, warmth, and wit. This book that will help you raise your profile and turn heads.”
John Paul Rollert, Harvard Extension School

Karen Tiber Leland

Karen Tiber Leland is the founder of Sterling Marketing Group, a branding and marketing strategy & implementation firm helping CEO’s, executives, and entrepreneurs develop stronger business, team, and personal brands.  She is the best selling author of nine business books and has spoken for Harvard, Stanford, YPO, the AMA and been interviewed on The Today Show, CNN, CNBC and Oprah.

About Karen

Our Clients are Forward Thinking Companies, CEOs, Executives, and Entrepreneurs.

The Sterling Marketing Group Approach

We take our clients through a three-step journey that organically positions and grows their personal and business brands to land them squarely in thought/industry leadership.


Contact Sterling Marketing Group to bring your business, team or personal brand to its next level.


Contact SMG

Brand Mapping Book 3D

Download Chapter One of The Brand Mapping Strategy: Design, Build and Accelerate Your Brand today when you sign up for our quarterly newsletter.

Subscribe and Download

The Leadership Gap with Lolly Daskal

My guest on today’s podcast is Lolly Daskal, CEO and founder of Lead from Within, a leadership consulting firm. Her extensive cross-cultural experience spans 14 countries, six languages and hundreds of companies. Lolly has also been designated a Top 50 leadership and management expert by Inc. magazine.

The Soul of Money with Lynne Twist

On today’s podcast I am interviewing Lynne Twist, author of The Soul of Money and founder of the Soul of Money Institute. Lynne is also a founding member of The Pachamama Alliance, an organization dedicated to rain forest preservation. On today’s show we will discuss branding in the non-profit world, and the significant role that money plays in our business and personal lives.

Creating Your Own Personal Sound Bites

Mastering the ability to create your own personal sound bites is about more than being entertaining; it’s about positioning your business and your brand to the media, and public at large. PR expert and media coach, Susan Harrow’s will discuss how the ever dwindling...

Using a Book to Grow Your Brand

Tanya Hall CEO of Green Leaf Book Group discussed how to use a book to grow your personal, business or CEO brand. By adopting the best of both traditional and self-publishing methods, any author (be they a first timer or best selling scribe) can gain greater and brand...