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“How can you make a brand synonymous with leadership, intelligence, and integrity? Karen Leland answers these questions and more with insight, warmth, and wit. This book that will help you raise your profile and turn heads.”
John Paul Rollert, Harvard Extension School

Karen Tiber Leland

Karen Tiber Leland is the founder of Sterling Marketing Group, a branding and marketing strategy & implementation firm helping CEO’s, executives, and entrepreneurs develop stronger business, team, and personal brands.  She is the best selling author of nine business books and has spoken for Harvard, Stanford, YPO, the AMA and been interviewed on The Today Show, CNN, CNBC and Oprah.

About Karen

Our Clients are Forward Thinking Companies, CEOs, Executives, and Entrepreneurs.

The Sterling Marketing Group Approach

We take our clients through a three-step journey that organically positions and grows their personal and business brands to land them squarely in thought/industry leadership.


Contact Sterling Marketing Group to bring your business, team or personal brand to its next level.


Contact SMG

Brand Mapping Book 3D

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Creating Your Own Personal Sound Bites

Mastering the ability to create your own personal sound bites is about more than being entertaining; it’s about positioning your business and your brand to the media, and public at large. PR expert and media coach, Susan Harrow’s will discuss how the ever dwindling...

Using a Book to Grow Your Brand

Tanya Hall CEO of Green Leaf Book Group discussed how to use a book to grow your personal, business or CEO brand. By adopting the best of both traditional and self-publishing methods, any author (be they a first timer or best selling scribe) can gain greater and brand...

Can Being Funny Help Build Your Brand?

Being funny is not just a natural talent you are born with. It is also a skill you can learn. And it’s a skill that can be invaluable in building your personal brand. My guest today is David Nihill, founder of FunnyBiz – a company that specializes in helping people be...