SMG Blog

Rebrand
Branding

A Strategic Guide to Rebranding Your Business in 2024

Key Takeaways: “We haven’t updated our website in more than eight years.” That was the sheepish declaration of a...
Social Media for Thoughts Leaders Cover
Leadership Marketing Social Media

6 Ways to Use Social Media for Thought Leadership

Summary: This article explores the concept of thought leadership and its importance in today’s business landscape. It emphasizes the...
PR | Public Relations
Public Relations

How To Do PR Successfully? A Strategic Guide to Public Relations

Summary: The article highlights the evolving landscape of public relations (PR) in the modern era, emphasizing shifts due to...
Build your executive brand with a book
Branding

Writing a Book to Build Your Executive Brand

Summary: The article discusses the benefits and strategies for entrepreneurs, executives, and CEOs considering writing a book to enhance...
thought leadership
Branding

The Ultimate Guide to Executive Thought Leadership

There is growing importance for leaders to cultivate executive thought leadership as part of their personal brand in today’s...
Personal Mastery and Leadership
Podcasts

Personal Mastery and Leadership with Shayne Hughes

Shayne Hughes, President of Learning as Leadership discusses the connection between personal mastery and leadership presence.  What happens when...
Why Quirky Wins the Day
Podcasts

Why Quirky Wins the Day

Melissa Schilling Professor of innovation and strategy at New York University’s Stern School of Business, and author of “Quirky discussed the remarkable story of the traits, foibles, and genius of breakthrough innovators who changed the world.
Podcasts

Robots are Not Coming to Take Your Jobs—The Future of Work With Jeff Wald

Jeff Wald discusses the way COVID-19 speeds up some of the changes already forecast for the future of work. In addition, we touch on subjects ranging from the absence of retraining and its link to populism and nationalism, the advent of robots and AI, and also to democracy and technology being the way forward in shaping the future of the American workforce.
You are your own brand
Branding Personal Branding

The Ultimate Guide to Personal Branding

Summary: Karen Leland, an expert in personal branding, highlights the significance of personal branding for CEOs, executives, and entrepreneurs...
Become a Thought Leader in Your Field
Podcasts

How to Become a Thought Leader in Your Field

Summary: In this podcast, Peter Winick delves into the essence of thought leadership, emphasizing authenticity and strategy. He shares...
Upcoming Design Trends and The Future of Design
Podcasts

Upcoming Design Trends and The Future of Design

Mushrooms, alternative alcohol, digital health and merch are four of the fastest-growing sectors for startups in 2021. Learn more.
3 Reasons These CEO Brand Mistakes Should Be Banned
Branding Leadership Leadership Development Podcasts

3 Reasons These CEO Brand Mistakes Should Be Banned

In this episode of The CEO Brand Video Series, you will learn how to create and embrace a parallel CEO brand. Watch the video to learn more.
What Is The Interesting Truth About Emptying Your Email Inbox?
Branding Leadership Leadership Development Podcasts

What Is The Interesting Truth About Emptying Your Email Inbox?

In this episode, I show you how the way you manage your A, B and C to items impacts your branding and marketing success.

Executive Presence and the Enneagram
Marketing

Enhance Your Executive Presence By Understanding Your Enneagram Type

As a brand strategist I am always on the lookout for novel ways to help my CEO clients enhance their executive presence. The Enneagram is one unique way.

How to Create a Winning CEO Brand and Avoid Wasted Energy on Social Media
Branding Leadership Leadership Development Podcasts

How to Create a Winning CEO Brand and Avoid Wasted Energy on Social Media

In this episode of The CEO Brand Video Series, you will learn how to create and embrace a parallel CEO brand. Watch the video to learn more.
Podcasts

Why Your Social Media Strategy Must Include Consistent Video Content

Video marketing has the capacity to create a connection and tell a multifaceted story that just words or audio can’t always accomplish. 
I’m joined today by Nina Froriep from Clock Wise Productions to discuss what it takes to drive a successful video marketing campaign for a small business, why you need to be creating video, and the biggest mistakes to avoid. 
Why B Items Are The Bomb When It Comes To Branding and Marketing
Branding Leadership Leadership Development Podcasts

Why B Items Are The Bomb When It Comes To Branding and Marketing

In this episode, I show you how the way you manage your A, B and C to items impacts your branding and marketing success.

Branding Leadership Leadership Development Podcasts

PR Expert Advice On Preventing Zoom Fatigue

Today Karen Tiber Leland discusses why and how Zoom Fatigue happens (during and after COVID) as well as five easy ways to nip it in the bud.
Branding Public Relations Travel

Vocal Strain Can Weaken Your Thought Leadership Presentation

Effective thought leadership relies on the voice of the CEO, entrepreneur or author to get their message across. Between business meetings, calls, video conferences and speeches, most CEOs, entrepreneurs and executives talk a lot – forcing them to keep their vocal cords in fighting shape.
Branding Leadership Leadership Development Podcasts

Why CEO Branding is a Necessity

Learn the three biggest mistakes Karen sees when it comes to CEO Branding and how executives can best develop their personal brands.